Friday, 28 March 2014

HEADING FOR A WIN AT CHESS



HEADING  FOR  A  WIN  AT  CHESS


Opening  Principles  :

             I.      Open with  1P – K4  or  1P – Q4  . This prevents the opponent from controlling the centre . After this move advance pawns only when necessary . While capturing make your pawns move towards centre , and avoid doubling of pawns in a row . The pawn-structure must be strong .
          II.      Next move your knights towards centre . They are the most important pieces in initial game Develop all your pieces , so that there is good co-ordination and as well all pieces are free to move .
       III.      Queen is an important piece which should advance only when initial game is quite developed . Till then it should be used only as a supporting piece . Bishops should be advanced only when the board and their path are relatively free .
      IV.      Carve-out Sicilian Defence with two rocks standing in support to each other . Never lose control of the centre .

Middle Game Principles  :

             I.      Try to think in advance all the several moves to follow .
          II.      Don’t keep any part of your structure weak .
       III.      Keep your knights at centre .
      IV.      The best exchange is queen , rooks , knights and then bishops .
         V.      Find out the weak point in opponent’s structure and attack that wing with full force . Don’t exchange your pieces while attack . You should exchange pieces only when that helps to open your way for aggression .
      VI.      When attacked exchange , and also every defending move becomes necessary . But often a counter-attack on opponent’s weak structure too is helpful .

End Game Principles  :

             I.      In the end-game King becomes very powerful and should be used as a supporting and an attacking piece .
          II.      Pawns also are very important in end-game and should be wisely advanced with supports to queen them .
       III.      Bishops also gain in power in end-game ; hence they should be saved and preserved for this last part of the game .
      IV.      If you are ahead in material you can exchange pieces , so that your remaining pieces can dominate the board . But if you find that these remaining pieces won’t be able to force a mate on your opponent , then don’t go for any exchange .
         V.      If you are behind in material , don’t exchange . But if after exchange , you find that your opponent won’t be able to force a mate on you with remaining pieces , you can go for exchange .

ALWAYS KEEP IN MIND  :

With every move , deeply observe >
Ø     Which path has now opened ;
Ø     Power is relieved over which places and pieces ;
Ø     Which path has been closed now ; and ,
Ø     New power is exerted over which places and pieces .











Sunday, 9 February 2014

TIPS TO DEAL WITH JET LAG

TIPS TO DEAL WITH JET LAG




*    Avoid consumption of alcohol and smoking before and during the flight .
*    Avoid fatty and difficult to digest food as well as acidic fruits and overdose of vitamin tablets before flying .
*    If you are suffering from cold or ear infection , consult a doctor before the air-travel .
*    While in air , one may also suffer from eye irritation and dehydration . So , drink enough liquid , and also carry a small bottle of mild eye-drops with you .
*    Exercise for about half-an-hour before the flight . While on board , walk the aisles every half hour , and if possible , do some stretching exercises . Finally , to get over the post-flight spongy feeling , get a good aerobic workout for about 45 minutes .
*    Meditate during the flight . You may do that by focusing your attention on a single color or a symbol or some soothing in-flight music .

                                               




Follow these simple tips , and you will not only feel and perform better , but will also enjoy your journey much more . Bon voyage ! 

Tuesday, 21 January 2014

HOW TO POSE FOR A PICTURE

HOW TO POSE FOR A PICTURE






*    Stand erect .


*    Keep your shoulders straight , yet at ease at the same time .

*    Keep your neck upright .

*    Your face should be at 15 degree angle to the camera-lens . That gives the best result most of the times .


*    A disappearing smile on the face looks best . However , more than lips , keep your eyes ( and your heart ) smiling . Nothing can add more to your face-value !
*    Keep your hands a little away from your body .
*    One of your legs a little ahead of the other usually gives a good look .









Tuesday, 3 December 2013

EXPAND YOURSELF




EXPAND  YOURSELF





Be a hundred times more worth to fellow human beings . You will earn a hundred times more .

Expand your knowledge and skills to give more . Be of real value , deeper value to increasing number of people , and you will prosper . ( Apply your mind consistently to find out more and more new ways to do that . )

Take health , happiness and prosperity in the life of everyone you meet .





“ You can’t live a perfect day without doing something for someone who will never be able to repay you . ”

We must meet our moral and spiritual needs even if it brings us pain in the short-run .

If you are in the game to win , play it full swing . Be willing to feel stupid , be prepared to try things that might not work  ---  and if they don’t work , be always ready to change your approach .

Live life ‘king-size’ while you are alive . Experience everything good that life has to offer . Have fun , be crazy , go purely mad ! Be spontaneous . Be silly . Discover the forgotten joy of being a kid once again !







Tuesday, 5 November 2013

HOW TO KNOW HOW WELL YOU WILL GET ALONG WITH SOMEONE

                            

                                      VALUE-METRICS









Arrange the undermentioned values in the table given below  in order of priority in your life :
[ Note against 1 whatever is of prime importance to you .
Note against 10 whatever is of least importance in your life ]

*LOVE    *POWER    *FUN    *MONEY      *FREEDOM    *HEALTH    *SECURITY   
*ADVENTURE    *FAME    *STATUS .


1

2

3

4

5

6

7

8

9

10







Now , ask someone else to fill up the above table without seeing the one that you have filled . This person could be your girl/boy friend , your would-be life-partner , your would be room-mate , or your colleague or boss : someone that you want to know how well you are likely to get along with .

When you match the two tables now , you will know how your priorities and ways of looking at life compare with each other . If they mismatch very much you will need to compromise on a daily basis , and both of you will feel deeply frustrated . If they match well you will get along smoothly with each other .

The table will also give you a fair idea as to in which areas you are likely to clash and in which areas you will naturally gel with each other .


Value-metrics is a psychometric tool , simple yet very useful !





Monday, 14 October 2013

AN EFFECTIVE FORMAT TO DELIVER A BUSINESS PRESENTATION


AN  EFFECTIVE  FORMAT  TO  DELIVER  A  BUSINESS  PRESENTATION
                                        
                                                by  S. K. SENGUPTA


STEP 1 : Plan a formal and effective opening to your presentation .

STEP 2 : (a) Give an outline of your entire presentation in a picture form . Be creative for that . (b) Now give a Punchline to your audience , which should be simple , eye-raising and should hit the bull’s-eye of the purpose of your speech .






STEP 3 : Next , tell the audience What Is In It For Them . Tell them how going through the presentation is going to immensely benefit them . For that you have to look at your presentation from their point-of-view .

STEP 4 : Now deliver your presentation point-by-point , section-by-section . The presentation has to be sober and professional , yet full of showmanship and enchanting . Show them something interesting and appeal to natural human emotions . You must know how to drive home your central points .







STEP 5 : (a) Now summarize your main points . (b) Also sum-up the benefits that are going to occur to the audience .
STEP 6 : (a) Now repeat the Punchline . (b) Finally appeal to the action that you want your audience to initiate . 


A great presentation does not just happen . It is a matter of art and techniques , and demands a great deal of sensitive hard work .

Sunday, 8 September 2013

SOME ADVANCED NOTES ON MARKETING

SOME ADVANCED NOTES ON MARKETING

By  S.K.Sengupta .




         I.      Obtain 360 degree Market Information and develop the ability to act on it quickly .


          II.       
§        Ask yourself why your product might fail . Ask why the customers might not like it .
§        Brainstorm what to do . More brains , better results .


          III.       
            §        When market is changing fast , if you wait for a trend to evolve , it will be too late . So , develop intuition and a sense of urgency .
            §        Imagine ( based on 360 degree market analysis ) the likely future possibilities . Then plan suitable responses for each .
            §        Identify signs that could indicate that a particular possibility is unfolding .


           IV.      Convert Corporate Strategy into simple and straightforward actionable agenda .


            V.      Inspect  ,  not Expect  , to get Results .


           VI.      Calculated Risk-taking and Innovation are essential for breakthroughs . Have 
            lots of ideas , experiments , ventures , and new business concepts on your 
            mind .






                                                         VII.      Develop a strong and unique Core Business . Persue coming-up opportunities which align with your Core Competency . Select expansion opportunities which add to profits as well as strengthen the core of your business . Never lose focus of the core . To arrive at Core Business idea , meditate on what you can do better than others , and what are the unresolved problems of your customers that you can solve well .

                                                      VIII.      Ask yourself : “ What are we selling ? ” Then ask the customers : “ What are you buying ? ” [ They buy benefits . ]  By asking these questions , you will learn a deep lesson as to how to grow .

                                                            IX.      Grow by :
§        Selling more to carefully selected existing customers .
§        Systematically developing new products or services .
§        Establishing control of a market , and then growing as it grows .
§        Rethinking how you can make your service or product available to your customers more conveniently and promptly .

                                                               X.      Don’t drown your head in work and forget Networking . Strategic Internal and External Networking is an essential ingredient for success .

                                                            XI.      At the heart of Growth are Five different types of Companies :  
  §        RULE BREAKERS ( Apple Computer ) .
  §        GAME PLAYERS ( Coca Cola , Pepsi ) .
    §        RULE MAKERS ( Walt Disney , Micro soft ) .
 §        SPECIALISTS ( Midwest Express ) .
§        IMPROVISERS ( America Online ) .